Asset Finance Guide

Asset Finance for New Businesses and Start-Ups

A new business can get asset finance - but lenders assess it differently from an established operation. Here is what they look at and how to give your application the best chance.

Can a start-up get asset finance?

Yes - specialist asset finance lenders routinely fund new and recently formed businesses. This is one of the real advantages of asset-backed finance over unsecured lending: the asset itself provides the primary security, reducing the dependence on trading history.

A new haulage company formed six months ago can get truck finance if the director has haulage experience, a credible business plan, and a reasonable deposit. A newly formed ground engineering company can get piling rig finance with the right background.

What lenders assess for new businesses

  • Director experience: The most important factor for a new business. Someone with 10 years' experience in haulage forming a new haulage company is a very different application from someone with no sector experience.
  • Business plan: A credible projection of how the asset will generate the income to service the finance. Contracted work is stronger than projected work.
  • Deposit: New businesses typically need a higher deposit - 20-30% rather than 10-15%. This gives the lender greater cushion against residual value risk.
  • Personal credit history: For new companies, lenders often look through the company to the director's personal credit. A clean personal credit history is important.
  • Asset selection: Choose an asset with a strong secondary market and residual value. A major-manufacturer new excavator or HGV is a much stronger application than a highly specialist or older used machine.

The sectors where new businesses do best

Some sectors consistently fund new businesses successfully because the assets are well-understood and the sector experience is easy to demonstrate:

  • Haulage and logistics: Owner-operator truck finance for new haulage companies with experienced drivers.
  • Construction and plant hire: Excavator and telehandler finance for newly formed plant hire businesses with experienced directors.
  • Agriculture: Tractor and machinery finance for new farming businesses - particularly where the director is taking over an established farm.
  • Dentistry and healthcare: GP surgery and dental practice finance for newly qualified practitioners.

How to strengthen a new business application

  • Gather evidence of sector experience before applying: CVs, employment history, previous company directorships, relevant qualifications and licences.
  • Have a written business plan with realistic financial projections based on verifiable income assumptions.
  • Arrange contracted work or letters of intent from customers before the finance application where possible.
  • Choose a well-known asset from a major manufacturer. Avoid highly specialist, unusual, or old assets for your first application.
  • Budget for 20-25% deposit. A higher deposit significantly improves approval odds for new businesses.

What to do if you are declined

A decline from one lender does not mean no lender will fund you. The specialist lending market for asset finance is large and diverse - different lenders have different risk appetites for different sectors and circumstances.

We typically approach 3-5 specialist lenders for any single application, identifying the most appropriate for the specific business profile and asset type. A decline from one is often approved by another with a slightly different structure or higher deposit.

Key takeaways

The five things to remember

  • Specialist lenders fund new and recently formed businesses routinely - the asset provides the primary security.
  • Director sector experience is the single most important factor in a new business application.
  • Expect a higher deposit than an established business: 20-30% rather than 10-15%.
  • Haulage, plant hire, agriculture, and healthcare are the sectors where new businesses fund most consistently.
  • A decline from one lender is not the end - we typically approach 3-5 specialist lenders per application.
FAQs

Frequently asked questions

Can a company formed last month get asset finance?

Yes - but with a higher deposit (typically 25-30%) and a strong director background. Newly incorporated companies can access asset finance immediately if the directors have relevant sector experience.

Do I need filed accounts to get asset finance?

Not always - specialist lenders for new businesses often make decisions based on the business plan and director background rather than requiring filed accounts, which may not exist yet.

Is a personal guarantee required for a new business?

Usually yes - for new and young businesses, a personal guarantee from the director is standard. This commits the director personally to the debt if the company defaults.

Can a sole trader get asset finance for business equipment?

Yes - sole traders access asset finance for business equipment. The assessment is based on the individual's trading history, income, and personal credit profile.

What is the best first asset to finance as a new business?

The asset that is most essential to generating your business income, from a major manufacturer with a strong secondary market. A new DAF LF for a new delivery business or a new Kubota for a new landscape contractor are both strong first applications.

New business? Talk to us before you apply

A first application in the wrong place can be costly. Tell us about your background, the asset, and your deposit, and we will approach the lenders most likely to say yes.

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